There is a war being raged, and it’s one that we all see being played out on TV and on the streets everyday. I am talking of course about the battle to win the hearts and minds of cola drinkers, with Pepsi and Coke being the only real title contenders. Sure, other soda makers will throw their hat into the ring, but that chapeau usually just gets trampled under the feet of the pugilistic sugary soda giants. There really are only two cola makers who are truly in the fight, and that trickles down in ways that most people don’t even think about.
There are some stores and restaurants which will only serve the products of one of the soda giants, whilst ignoring the other. And then there are those folks who make their living from those products and are forced to make the decision to go with Pepsi vending machines, or perhaps even a combination of both. That decision can actually come down to where the owner of that business lives, with Atlanta being a great example. Atlanta is home to a massive Coca-Cola bottling plant and museum, which means that Pepsi usually has to take a back seat in that town.
That’s not to say that you won’t find Pepsi soda machines in the ATL, but there are parts of Atlanta where you will have better luck finding a chameleon in a camouflage shop. Whatever the case, it’s hard to find anyone that will admit to loving both types of cola, and everyone usually has a definite preference. It’s not uncommon to see friends berating one another for their choice of soda and taking the time to explain why their selection is so much better than the other.
Lovers of soda are well aware that this sugar war rages on unabated, but as yet it hasn’t actually resulted in any sort of real trouble. You don’t watch the news and see bands of roving Coke fans taking to the streets and destroying Pepsi machines. That could prove to be disastrous for business owners who would then have to spend a small fortune on Pepsi vending machine parts in order to get their business back on track.
The battle for dominance isn’t likely to end any time soon, and rather than try to make the tough decision of choosing a side, many vending machine owners go with both so that they can pick up business from fans of both sides. That may sound like an expensive proposition for someone looking to start their own vending route, but there are tons of great, used Pepsi vending machines available that might just make it possible to get their hands on a couple of machines for the price of a single new one. Going with a respected vending manufacturer will ensure that the used machine you buy will be guaranteed to work well, and may even be strong enough to survive an attack from the other side; not that it would ever happen, right?